- Capture, track and filter contacts
- Classify them as exhibitors, attendees, VIPs, Sponsors and referrals
- Manage and stire historical data related to each contact
- View contact activity on various channels like mail campiagns, call center etc.
- Quick View of purchase history of each contact
- Integrate email and direct mail campaigns in the contact manager
- Access managed view of contact details
- Locate contacts that exist as multiple instances in the database. Avoid duplication
- Cleanse and update contact records on single click
- Create custom reports on contact data
- Flag contact records based on event attendance and purchasing information
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